Craft Beer Labels

Craft beer labels are labels used for beer produced by independent breweries that specialize in producing small batches of beer using traditional brewing methods. These labels are designed to reflect the unique and creative nature of craft beer and are often more colorful and artistic than labels used for mass-produced beers.

These labels may also feature unique illustrations or designs that reflect the personality of the beer or the brewery. They may also include information about the ingredients used in the beer, the brewing process, or the story behind the beer.

If you would like to test any of our quality materials, you can order a sample pack to get a feel of what material or adhesive works best for you:


Useful Information

Name and address of the brewer or importer: The label should include the name and address of the brewery or importer responsible for bringing the beer to market.

Brand name and logo: The label should clearly display the name and logo of the brewery or beer brand.

Alcohol content: The alcohol by volume (ABV) percentage should be displayed on the label.

Ingredients: This lists the ingredients used to make the beer, including the types of hops, malt, yeast, and other additives.

Net content: The label should indicate the amount of beer in the package, typically in volume (e.g. liters, milliliters, ounces, etc.).

Nutritional information: Some countries require information on the nutritional content of the beer, including the number of calories and carbohydrates.

Health warnings: In some countries, a health warning or cautionary statement may be required, particularly for pregnant women or individuals who should avoid alcohol.

Production information: The label may include information about the beer’s production, such as the date it was brewed or bottled, the batch number, or other product information.

Contact information: The label should include contact information for the brewery or company that produces the beer, such as an address, phone number, or website.

Where can you put a Craft Beer Label on a bottle?

Front label – This is the most common placement for a craft beer label, and it is usually located in the center of the bottle’s front surface. The front label typically includes the beer name, brewery name, beer style, ABV, and any other pertinent information.

Back label –  The back label is typically used to provide additional information about the beer, such as tasting notes, ingredients, and brewing process. It can also include government warnings and other regulatory information.

Neck label – The neck label is located at the top of the bottle, just below the cap. It is a smaller label that can include the brewery name or logo, beer name, or other design elements.

Side label –  Some breweries choose to place a label on the side of the bottle, either in addition to or instead of a front label. This allows for more space for design elements or additional information.

Labelling Materials for Craft Beer Bottles

Waterproof Plastic Labels

Waterproof labels are a great choice for labeling craft beer bottles because they are resistant to moisture and can withstand exposure to ice, water, and condensation. This is especially important for craft beers that are often stored in coolers or refrigerators, where temperature fluctuations can cause condensation to form on the bottle.

For extra water resistance, we recommend a gloss laminate over the top to ensure that the print is as protected as the label. 

Semi-Gloss Paper Labels

Semi-gloss paper labels are a popular choice for craft beer labels for several reasons. Firstly, their moderate shine provides a professional and high-quality look, which is important for branding and marketing purposes. Secondly, semi-gloss paper labels are easy to print on and can accommodate a variety of colours and designs, making them a versatile choice for labeling craft beer bottles. Thirdly, they are cost-effective and can be produced in large quantities, which is ideal for small breweries or craft beer makers who need to label their products in bulk.

A gloss varnish and gloss laminate are excellent options for craft beer labels due to their ability to provide an extra layer of protection and enhance the label’s visual appeal. The gloss varnish provides a high level of glossiness, creating a luxurious and shiny finish that adds to the product’s premium look. Similarly, a gloss laminate provides a high level of glossiness, but it is thicker and more durable than a gloss varnish, making it a suitable option for products that require more protection.

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What’s Required?

What Information Do We Require From You?

1. Do you require blank or Printed Labels?

We have to know whether you would like your labels supplied to you blank, or if you have your own custom artwork you would need printing. We will send you an artwork approval before we go ahead with the finished product.

2. What Shape do you need? 

We also need to know what shape you need. Everything we produce on rolls is bespoke, which means we can have whatever shape you require custom-made. Let us know if you require a Rectangle, Circle, Oval, or a Custom Sized shape. 

3. What Size do you need?

Let us know what size you require. We can produce any size that you may need. If you have a custom size, it is best to send us a PDF of your design so we can see each dimension.

4.  What Material do you need?

See what materials we recommend for craft beer bottles. However if you would like a different material for your specific needs, we can have these made for you. See our List of Label Materials so you can decide which one is best for you.

5. Which Adhesive? 

Which adhesive do you require? We offer:

  • 1. Standard permanent
  • 2. Ultra permanent
  • 3. Low-Tack Peelable
  • 4. Ultra Peelable
  • 5. Freezer-Proof

6. Maximum Roll Diameter and Core Size? 

If you have a preference, let us know the maximum roll diameter and core size you require.

7. Quantity of Labels?

Finally, let us know what quantity of labels you need, and how you would like these to be split per roll.

Size Guide

27.5cl (275ml)  50x60mm / 60x160mm

33cl (330ml) 70x80mm / 80x180mm

50cl (500ml) 85x100mm / 100x200mm

Choose between: Rectangle Label / Wrap Around Label

How to Order

Enquire with a member of our team by either emailing us at, or by contacting us directly at 0344 272 0212.

Alternatively, you can fill out one of our easy forms found just below, and we will get a response back to you swiftly.