Pet Food Labels

Pet food labels are printed or digital information displayed on pet food packaging that provides important details about the product, such as its ingredients, nutritional value, and feeding guidelines. These labels are typically required by law to include specific information, such as the product name, net weight, guaranteed analysis, and a list of ingredients.

Pet labels are growing as an industry and in today’s market, which is why it is essential that you are meeting your competitors with attractive branding that will set your product apart. We have an assortment of materials and sizes to choose from, just enquire with us about your specific label requirements and we will let you know lead times and prices.

If you would like to test any of our quality materials, you can order a sample pack to get a feel of what material or adhesive works best for you:


Useful Information

Product name: The name of the pet food product should clearly identify the type of animal for which it is intended, such as “dog” or “cat.”

Net weight: The amount of food in the container should be listed in metric units.

Ingredient list: The ingredients must be listed in descending order by weight, meaning the first ingredient listed is the most predominant and the last ingredient listed is the least.

Analytical constituents: This section should provide information about the minimum and maximum percentages of crude protein, crude fat, crude fiber, and moisture in the food.

Additives: This section should list any additives or vitamins added to the food.

Feeding guidelines: These instructions should provide guidance on how much food to give based on the animal’s weight and age, and how often to feed.

Batch number: This is a unique code that identifies the batch of food the product came from.

Best before date: This indicates the date before which the food will be at its best quality.

Name and address of manufacturer or supplier: This includes the name and address of the company responsible for the product, as well as a phone number or website for customer inquiries.

It’s important to note that there may be additional information included on pet food labels, such as feeding recommendations, caloric content, or special claims, but the above nine pieces of information are required by law in the United Kingdom.

For a full list of requirements, see the Food Standard Agency Guidelines Below:

Food Standard Agency Pet Label Guide

Pet Labelling Materials

Semi-Gloss Paper Labels

Semi-gloss paper labels are a popular choice for pet food packaging because they offer an ideal balance between visual appeal and affordability. The semi-gloss finish provides a subtle shine that enhances the product’s branding and makes it visually attractive to consumers. The smooth surface of the paper also ensures that the label is easy to read, which is essential for conveying information such as nutritional information and ingredient lists.

A gloss varnish and gloss laminate are excellent options for pet food labels due to their ability to provide an extra layer of protection and enhance the label’s visual appeal. The gloss varnish provides a high level of glossiness, creating a luxurious and shiny finish that adds to the product’s premium look. Similarly, a gloss laminate provides a high level of glossiness, but it is thicker and more durable than a gloss varnish, making it a suitable option for products that require more protection.

Waterproof Plastic Labels

Waterproof polypropylene labels are an excellent choice for pet food labels because they are durable, long-lasting, and resistant to moisture and humidity. These labels are made of a strong, durable material that can withstand the handling and transport that occurs during distribution, as well as exposure to water and other liquids. This is particularly important for pet food products that may be refrigerated or stored in varying temperatures and conditions.

For extra water resistance, we recommend a gloss laminate over the top to ensure that the print is as protected as the label. 

Biodegradable Labels

Our biodegradable labels make a great eco-friendly alternative. Made out of sugar cane waste and hemp linen fibre, these labels are fully biodegradable, compostable, as well as vegan-friendly, If you are promoting food made out of healthier or eco-friendly ingredients, these would be an excellent fit.

Fluorescent Coloured Labels

Fluorescent paper labels are an excellent choice for pet labels because they provide a high level of visibility and can help products stand out on shelves. These labels have a bright, eye-catching colour that can easily draw attention to the product and make it stand out from other products.

If you would like regular colours printed on your labels, then we would have these digitally printed on top of the label for you.

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What’s Required?

What Information Do We Require From You?

1. Do you require blank or Printed Labels?

We have to know whether you would like your labels supplied to you blank, or if you have your own custom artwork you would need printing. We will send you an artwork approval before we go ahead with the finished product.

2. What Shape do you need? 

We also need to know what shape you need. Everything we produce on rolls is bespoke, which means we can have whatever shape you require custom-made. Let us know if you require a Rectangle, Circle, Oval, or a Custom Sized shape. 

3. What Size do you need?

Let us know what size you require. We can produce any size that you may need. If you have a custom size, it is best to send us a PDF of your design so we can see each dimension.

4.  What Material do you need?

See what materials we recommend for pet food products. However if you would like a different material for your specific needs, we can have these made for you. See our List of Label Materials so you can decide which one is best for you.

5. Which Adhesive? 

Which adhesive do you require? We offer

  • 1. Standard permanent
  • 2. Ultra permanent
  • 3. Low-Tack Peelable
  • 4. Ultra Peelable
  • 5. Freezer-Proof

6. Maximum Roll Diameter and Core Size? 

If you have a preference, let us know the maximum roll diameter and core size you require.

7. Quantity of Labels?

Finally, let us know what quantity of labels you need, and how you would like these to be split per roll.

How to Order

Enquire with a member of our team by either emailing us at, or by contacting us directly at 0344 272 0212.

Alternatively, you can fill out one of our easy forms found just below, and we will get a response back to you swiftly.